Compare 2 to 6 affiliate offers side by side. Enter each offer's EPC, commission and cookie length, choose what matters most to you, and see which offer scores highest — and whether the race is too close to call.
Weighting helper: choose what matters most for how you promote, or set your own weights below. They should add up to 100%.
| Rank | Offer | EPC | Commission | Cookie | Score |
|---|
Scores compare only the offers and numbers you entered. They don't measure brand trust, refund rates, product quality or payout reliability — check those before you choose.
Quick answer: Score each offer against the best one in your list for EPC, commission and cookie length, then blend those scores using the weights you choose. EPC usually gets the biggest weight because it already includes both the commission and how often clicks turn into sales. If the top two offers are within 5 points, test both before deciding.
The tool compares your offers only with each other, using the numbers and weights you choose — no hidden averages.
Metric score = offer's value ÷ best value in your list × 100
Overall score = (EPC score × EPC weight + commission score × commission weight + cookie score × cookie weight) ÷ total weight
Lead = 1st place score − 2nd place scoreThe best offer on each metric scores 100. If your weights don't add up to 100%, they're scaled so the score stays out of 100.
A big commission looks attractive, but EPC shows what each click actually earns. A $100 commission that converts 0.5% of clicks earns $0.50 per click; a $35 commission that converts 3% earns $1.05 per click — more than twice as much from the same traffic. Because EPC already combines commission and conversion, it gets the biggest weight in the Balanced setting.
The cookie is how long you get credit after someone clicks your link. A longer cookie helps when buyers take time to decide, such as expensive courses or business software. For cheap, impulse purchases it matters much less. That's why you can give cookie length more weight with the "Long buying decisions" setting, and less with "Paid traffic".
The sample offers are only placeholders. Your ranking is only as good as the numbers you enter, so use real data where you can:
| Input | Where to find it | Tip |
|---|---|---|
| EPC | Your affiliate dashboard, or the network's offer page (Impact, CJ, ClickBank, JVZoo) | Your own EPC beats the network average whenever you have it. |
| Commission per sale | The offer's affiliate page | For a percentage, multiply it by the price most buyers pay. |
| Cookie length | The program's terms | Enter it in days; a 24-hour cookie is 1 day. |
Offer X: $1.45 EPC, $35 commission. Offer Y: $0.85 EPC, $75 commission. Both have 30-day cookies. With Balanced weights, X scores 92.0 and Y 75.2: X earns more from each click.
Two offers with the same $1.00 EPC and $40 commission, but one has a 1-day cookie and the other 60 days. The 60-day offer scores 100; the 1-day offer scores 75.4.
The sample offers score 75.2, 72.8 and 71.2 with Balanced weights. The top two are just 2.3 points apart, so test both with real traffic rather than trusting the score alone.
The same three offers with Paid traffic weights (80 / 10 / 10): the high-EPC course wins with 87.0. With Long buying decisions weights (40 / 20 / 40): the hosting offer with the 60-day cookie wins with 83.4.
The score is a starting point. Before you commit to an offer, check:
There's no universal good score. Scores only compare the offers you entered with each other: 90 means an offer did well against the others in this list, not that it will earn a set amount.
EPC (earnings per click) is the average commission earned per click on an affiliate link. Networks show it on offer pages and in your dashboard. You can work out your own with our EPC Calculator.
It's clearest if they do, but the tool scales them automatically if they don't, so the score always stays out of 100.
Not necessarily. If two offers are close, test both. Promoting more than one offer also protects you if a program cuts commissions or has tracking problems.
Each metric is scored against the best value in your list. Adding an offer with a higher EPC, for example, lowers everyone else's EPC score.
No. It only changes the symbol shown. Enter all EPCs and commissions in the same currency.
New to affiliate marketing? Start with What Is Affiliate Marketing?, then see our free traffic methods for beginners.
Disclaimer: This tool compares the numbers you enter; it is not an endorsement of any program. Affiliate results depend on your niche, offers, traffic and effort, and many people earn little or nothing.
Last updated: 11 October 2026 · By Udaychandra, IncomeJets
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