Estimate what your pins could earn from affiliate sales. Enter your monthly impressions, outbound click rate, conversion rate and commission to see your clicks, sales and monthly income — plus what a better click rate would add and the impressions you need for your income goal.
Where do your pins send people? Straight to the affiliate offer, or to a blog post first? If it’s a blog post, only some readers click your affiliate link.
| Monthly impressions | Outbound clicks | Sales | Per month | Per year |
|---|
Planning estimate only. Pinterest traffic changes with seasons and trends, and rates rarely stay the same as you grow. Covers affiliate commissions only, not any direct payments from Pinterest.
Quick answer: Multiply your monthly impressions by your outbound click rate to get clicks, by your conversion rate to get sales, then by your commission. For example, 200,000 impressions × 0.3% = 600 clicks; × 2% = 12 sales; × $35 = $420 a month.
The calculator follows people from seeing your pin to buying, using only the numbers you enter — no built-in “benchmarks”.
Outbound clicks = impressions × outbound click rate
Affiliate link clicks = outbound clicks × blog click-through (100% for a direct link)
Sales = affiliate link clicks × conversion rate
Monthly income = sales × commission
Earnings per click = monthly income ÷ outbound clicks
Earnings per pin = monthly income ÷ pins published
Impressions for goal = goal ÷ (earnings per impression)
Earnings per 1,000 impressions is a handy single number: multiply it by your impressions in thousands to estimate any month.
Some pins link straight to an affiliate offer (check each program’s rules first — not all allow it). Others send people to a blog post that recommends the product. A blog post adds a step, so only some readers click through — but it can also warm them up, build your email list and earn from more than one product. Use the “Blog post first” option to see the effect of that extra step.
Every step multiplies the next. A small rise in the share of people who click your pin — from a clearer headline, a stronger text overlay or a better image — raises clicks, sales and income without needing a single extra impression.
Example values are only placeholders. Your result is only as accurate as the numbers you put in:
| Input | Where to find it | Tip |
|---|---|---|
| Impressions and outbound clicks | Pinterest Analytics (business account) | Use the same 30 days for both. Outbound click rate = outbound clicks ÷ impressions. |
| Blog click-through | Your link tracker or analytics, for visitors from Pinterest | Only needed if your pins go to a blog post first. |
| Conversion rate | Your affiliate dashboard | Use a tracking ID or sub-ID for Pinterest so you only count those sales. |
| Commission | Your affiliate dashboard | Use your average after refunds. |
200,000 impressions at a 0.3% outbound click rate is 600 clicks. If 2% buy at a $35 commission, that’s 12 sales and $420 a month — $0.70 per click. Across 120 pins, that’s $3.50 per pin each month.
The same 600 visitors land on a blog post, and 40% click the affiliate link: 240 clicks. At the same 2% conversion that’s 4.8 sales and $168 a month. The blog step needs to earn its keep — through better conversion, an email list or more products.
Raising the outbound click rate from 0.3% to 0.4% turns the same 200,000 impressions into 800 clicks, 16 sales and $560 a month: $140 more a month, or $1,680 a year.
At 0.3% clicks, 2% conversion and $35 commission, each 1,000 impressions earns $2.10, so $1,000 a month needs about 476,191 impressions. At a 0.4% click rate you’d need about 357,143.
It varies a lot by niche, pin design and audience, so there’s no single number that fits everyone. The most useful target is your own: compare each new pin with your past pins and keep improving.
This calculator only covers affiliate commissions earned when people click your pins and buy. Any creator payment programs Pinterest runs vary by country and change over time, so check Pinterest’s own pages.
There’s no fixed number. Publishing consistently helps, but quality and relevance matter more than volume. Use the pins field to track your average earnings per pin as your library grows.
Many people browse Pinterest for ideas rather than to buy right away. Search visitors are often further along. Content that helps people decide can close that gap.
Some programs allow it and some don’t. Always check the program’s terms, and add a clear affiliate disclosure to the pin.
No. It only changes the symbol shown. Enter your commission and goal in the currency you choose.
New to affiliate marketing? Start with What Is Affiliate Marketing?, see our free traffic methods for beginners, or browse all IncomeJets tools.
Disclaimer: This calculator is a planning tool, not an income promise. It uses only the numbers you enter and standard arithmetic. Pinterest results depend on your niche, pins, offers and effort, and many people earn little or nothing.
Last updated: 14 October 2026 · By Udaychandra, IncomeJets