Enter your price, sales and Etsy fees, and see exactly what you keep from your digital downloads each month, with and without Etsy Offsite Ads.
Seller helper: pick your shop type and the calculator fills in Etsy’s US fees and your Offsite Ads rate. You can still edit every number.
Planning estimate only. Uses Etsy’s US seller fees as of mid-2026 by default. Excludes sales tax/VAT, currency conversion and Etsy Ads (onsite). Check your Shop Manager for your exact fees.
Quick answer: From your Etsy sales, take off the $0.20 listing renewal per sale, the 6.5% transaction fee, payment processing (3% + $0.25 in the US) and Offsite Ads on the orders they bring in. What’s left is your take-home profit. For example, 100 sales of a $10 download, with 20% of orders from Offsite Ads at 15%, leaves about $830 a month.
The calculator takes each Etsy fee off your sales in turn, using only the numbers you enter — no hidden averages.
Sales after discount = price × (1 − discount) × sales per month
Listing renewals = sales × listing fee
Transaction fees = sales after discount × transaction fee %
Processing = sales after discount × processing % + sales × fixed fee
Offsite Ads = ad orders × (sale price × ads fee %), max $100 per order
Profit = sales after discount − all fees − other costs − fixed costs
Ad orders = sales × share of orders from Offsite Ads. Break-even sales are rounded up.
| Fee | US rate (mid-2026) | When it applies | On a $10 sale |
|---|---|---|---|
| Listing renewal | $0.20 | Every time an auto-renewing listing sells | $0.20 |
| Transaction fee | 6.5% | Every order | $0.65 |
| Payment processing | 3% + $0.25 | Every order (rates vary by country) | $0.55 |
| Offsite Ads | 15% | Only orders from an Offsite Ad, shops under $10k a year (can opt out) | $1.50 |
| Offsite Ads | 12% | Only orders from an Offsite Ad, shops at $10k+ a year (required) | $1.20 |
Etsy changes its fees from time to time, so check Etsy’s fee page or your Shop Manager before relying on any preset.
Offsite Ads only cost you when a buyer clicks one of Etsy’s ads on Google, Facebook or elsewhere and then buys. On those orders, the ad fee stacks on top of every other fee, so a $10 download can lose about 29% of its price instead of 14%. The “Profit without Offsite Ads” card shows what you’d keep if you opted out. Opting out is only possible while your shop is under $10,000 in yearly sales.
The $0.20 listing renewal and $0.25 processing fee are the same on every sale. On a $10 download they take 4.5%. On a $2.50 download they take 18%, before the percentage fees. Bundling small files into one higher-priced pack keeps much more of each sale.
150 sales of a $7.50 print = $1,125. Take off listing renewals ($30), transaction fees ($73.13), processing ($71.25) and Offsite Ads on 20% of orders at 15% ($33.75). Take-home: $916.88 a month, an 81.5% margin.
40 sales of a $29 template = $1,160, opted out of Offsite Ads. Take off listing renewals ($8), transaction fees ($75.40) and processing ($44.80). Take-home: $1,031.80 a month, an 88.9% margin.
300 sales of a $12 planner = $3,600. Take off listing renewals ($60), transaction fees ($234), processing ($183) and 12% Offsite Ads on 60 orders ($86.40). Take-home: $3,036.60 a month, an 84.4% margin.
200 sales at $2.50 = $500. Take off listing renewals ($40), transaction fees ($32.50), processing ($65) and Offsite Ads on 40 orders ($15). Take-home: $347.50 a month, only a 69.5% margin, because the flat fees hit cheap items hardest.
Every fee comes out of the same sale, so cutting any one of them raises your profit without needing more buyers. Pick the lever that’s easiest for you to move:
Yes, if your listing is set to auto-renew. Each sale renews the listing for $0.20, and each extra quantity sold in an order renews it again.
Only while your shop has made under $10,000 in the past 12 months. Once you pass $10,000, Offsite Ads are required at a 12% fee.
Yes. The fee is capped at $100 per order, so it only matters for very expensive items. The calculator applies this cap automatically.
No. They depend on where your bank account is. US sellers pay 3% + $0.25 per order; other countries differ. Check the Etsy Payments page for your country and enter your rate.
No. Etsy Ads is a separate daily budget you choose. Add your monthly Etsy Ads spend to “Monthly fixed costs” to include it.
No. It only changes the symbol shown. Enter all your amounts in the currency you choose.
Want income without making products? Start with What Is Affiliate Marketing?, then see our free traffic methods for beginners.
Disclaimer: This calculator is a planning tool, not an income promise. It uses only the numbers you enter and standard arithmetic. Etsy fees vary by country and can change, and many sellers earn little or nothing. IncomeJets is not affiliated with Etsy.
Last updated: 8 October 2026 · By Udaychandra, IncomeJets